sales strategies
The fourth quarter is in full swing! If you’re like most health insurance brokers, this is your busiest time of year. It’s also your last opportunity to hit your sales goals for the year. We’ve put together seven killer sales strategies to make this your best fourth quarter ever.
Showcase the Power of Bundling
A strategic approach to benefits is essential as your clients compete to attract and retain top talent. While that’s a given, each client’s objectives and benefit offerings are different. Here are five fresh angles to help you tee up the right conversation about the benefits of bundling at your next client consultation...and the one after that.
This fourth quarter has been like no other. Finally, health insurance renewals aren’t coming in with double digit rate increases like they have in recent years. For once, you don’t have to tell your clients that their premiums will be going up by 20%-30% next year. It’s a sigh of relief, but that doesn’t mean you should just coast through the fourth quarter. We’ve got 3 tips to make this year one of your best years yet.
As a small group health insurance producer, you are always looking to provide your employer clients with the best possible coverage at the lowest possible price. With the Affordable Care Act (ACA) mandating coverage for specific benefits and driving up premiums, this can sometimes be an uphill battle. There are a few different types of group health plans available, and it’s up to you to determine which option is best for your clients.
You did it! You followed our tips for generating leads, and you overcame your prospect’s objections, and now you’ve got a face-to-face meeting with a potential new client. Your hard work is beginning to pay off, but you’re not home-free yet. You still need to nail your sales pitch and turn that potential client into an actual one.
If you were to make a list of your favorite things to do, prospecting for new group health leads would probably come in just behind getting a root canal. We get it, prospecting can be tough. It takes a lot of time and effort to be successful and it’s easy to get discouraged by poor response rates. Even if you can get past the caller ID or administrative assistant and actually speak to a decision maker, you’re probably going to get more negative responses than positive ones. Let’s face it, rejection is a natural part of the process!
Here are the top 5 reasons to sell ancillary products:
As an insurance producer working in the small group market, you know that many small employers are struggling with the rising cost of healthcare. Your job is to help your clients find the most cost-effective benefits solutions that will save them money but still provide the competitive benefits package necessary to recruit and retain qualified candidates. Understanding the different products and services available in the market space is imperative to your success
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